From smart advertising to influencer marketing, omnichannel marketing, seamless user experience and token of surprises is everything 2019 is looking at! Being a digital enthusiast, we know that the industry is peeping through the hole to discover the digital trends that will rule the domain in 2019 and the consecutive years. Even, we look forward to it. So, here are the top 5 predictions for 2019 by the experts that will impact the global economy and the allies.

From smart advertising to influencer marketing, omnichannel marketing, seamless user experience and token of surprises is everything 2019 is looking at! Being a digital enthusiast, we know that the industry is peeping through the hole to discover the digital trends that will rule the domain in 2019 and the consecutive years. Even, we look forward to it. So, here are the top 5 predictions for 2019 by the experts that will impact the global economy and the allies.

01 Integration of Social Media to a larger extent

Facebook and LinkedIn provide log in access to multiple sites and this trend will continue to grow in 2019. Social media platforms will allow more integration with third party apps for seamless experience by sharing more user data. Thus, dominance of Social Media will continue retaining much more user data than before.

02 Time for more LIVE Videos

LIVE videos will keep growing in the coming year with increased user participation. YouTube, Facebook and Instagram’s live video services created a wave in the past years. Statistics show that views on LIVE Videos has a major rise in consecutive years. So, be ready with your LIVE Video in 2019.

03 The year of VIDEOS

Yes, that’s right! 2019 will witness more VIDEO CONTENT than ever with a higher audience engagement. Studies predict that video will mark a whopping 85% of total internet traffic alone by 2019. That’s a huge figure, isn’t it? Prepare a video calendar for 2019 for better reach and high audience engagement.

04 Mobile Marketing

When mobile searches surpassed the desktop globally in 206, it was a clear message to the marketers to change their strategies and go for fresh mobile-friendly strategies and content. This makes personalized mobile ads, cross-channel mobile messaging and mobile-first content, the key ingredients.

05 Smart Advertisement

With the rising number of ad blocked devices, it gets tough to reach out to the target audience on devices. Coming to the Auto-play audio ads and non-skippable video ads, more than half of the users rate it low and these brands create a lower opinion for self. The good part is, more than three-quarters of all users’ state that would rather go with selectively filter ads than blocking them entirely. Bingo! That sounds like an opportunity. But it’s a tough task and you will definitely need an expert to handle it.

Make sure you integrate all the above in your marketing strategies in 2019 along with plenty of good and right content. Happy 2019!